SWI Group announces €800 million institutional capital increase at a €6.1 billion final valuation to accelerate the expansion of its transatlantic AI infrastructure and compute platform

SINGAPORE and AMSTERDAM, Oct. 12, 2026 /PRNewswire/ -- Euronext Amsterdam-listed SWI Group ("SWI"; SWICH) today announces an €800 million capital increase with institutional investors.

The capital increase is realized through the issuance of new ordinary shares by SWICH in several series, increasing the total share capital to 558,399,385 ordinary shares. This increases the total equity raised since March 2026 to over €1 billion.

The transaction marks a major milestone in SWI Group's transformation, providing substantial additional equity capital to accelerate the consolidation and expansion of its transatlantic digital infrastructure and AI compute platform across Europe and the United States.

As part of the transformation announced by the Group, the proceeds will support the development and scaling of the Group's data center and AI compute capacity, including power infrastructure, compute deployments and the execution of its development pipeline on both sides of the Atlantic.

The capital increase materially strengthens SWI Group's balance sheet and provides the Group with additional financial capacity to execute its growth strategy at scale, including further investment into AI and increasing its stake in existing investments. It also broadens its institutional shareholder base while enhancing market liquidity and increasing the Company's free float to approximately 20% of the share capital.

"This transaction is about keeping up to speed with the compute and data center markets. We have a clear strategy, a substantial pipeline and a strong position across Europe and the United States. We are very pleased to welcome new investors who share our long-term ambition for the Group," said Max-Hervé George, Founder and Chief Executive Officer of SWI Group.

As part of the transaction, certain investors are granted options in relation to their shares conditional on ECM milestones.

This press release contains information which is or may constitute inside information within the meaning contemplated by the Market Abuse Regulation (EU) 596/2014.

About SWI Group

SWI Capital Holding Ltd. (www.swi.com), listed on Euronext Amsterdam under the ticker SWICH (ISIN: SGXPZ11CH7U7), is the holding company of the SWI Group. SWI Group operates as a global digital investment platform with long-term holdings across digital infrastructure as a core. The Group delivers best-in-class investment solutions, driving growth, resilience, and long-term value across markets.

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SUWANEE, GA (Dec. 4, 2025) — Hisense, a leading brand in global consumer electronics and home appliances, has once again ranked No.1 globally in the 100-inch and over TV segment with a 56.6% shipment share, and in the Laser TV segment with a 68.9% shipment share in Q3 2025, according to the latest data released by Omdia. The result reaffirms Hisense’s industry leadership driven by continuous innovation and a deep understanding of consumer needs.

As The Origin of RGB MiniLED, Hisense continues to set new standards in large-screen display technology. Backed by strong independent R&D, Hisense’s RGB MiniLED technology delivers authentic, vivid color like never before — powered by extraordinary brightness and precision that bring every scene to life with stunning realism and emotional depth. These innovations go beyond color and picture quality — making technology more human, turning every moment of watching, sharing, and relaxing into a richer, more emotionally connected experience for families around the world.

Hisense continues to lead the Laser TV market — as proven by the latest 2025 UST Projector Showdown results. The Hisense L9Q took the top spot across Mixed Room Use, Dedicated Theater, and Overall Picture Quality, while the PX3-PRO was awarded #1 Best Value Pick and also ranked highly in picture performance.

With a collaboration with Devialet, the L9Q offers a deluxe home cinema experience with up to a 200-inch projection, 5,000 ANSI lumens, a 5,000:1 contrast ratio, and IMAX Enhanced and Dolby Vision certifications — truly bringing the theater home.

From technology to market, Hisense continues to lead the industry’s evolution toward higher quality and greater innovation. By mastering core technologies and transforming them into products that elevate global home entertainment standards, Hisense is not only shaping what people watch — but also how the world envisions the future of display.

About Hisense

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-Q3 2025). As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Media Contacts

Hisense USA PR

Max Borges Agency for Hisense

Updated: Dec 17, 2025

SUWANEE, GA (Dec. 16, 2025) — Hisense today announced it will name industry veteran James Fishler as Chief Commercial Officer, effective January 1, 2026. His arrival comes as the company accelerates into the next chapter of its U.S. business expansion. With more than 30 years of operational, commercial and category leadership across global consumer electronics, appliances and emerging technologies, Fishler will help oversee the strategic direction that powers Hisense’s long-term growth. His pending appointment reflects the company’s rising momentum in the U.S. and supports the continued expansion of Hisense’s footprint across home entertainment, appliances and HVAC as it builds toward a milestone 2026 and its presence at CES.

Fishler brings extensive operational, commercial, and go-to-market leadership across B2C, B2B and D2C segments for some of the world’s largest consumer electronics and technology brands. His career includes serving as the chief executive over the TV, audio and memory business at Samsung Electronics America, where he led all sales and marketing across those categories; Beats Electronics, later acquired by Apple, where he oversaw worldwide GTM and channel marketing; and leadership positions at LG and Sony Electronics. Throughout his tenure in the industry, Fishler has guided category-defining product portfolios, built high-performing cross-functional teams and established strong, trust-based partnerships with retailers and distributors, driving aligned business planning, navigating channel dynamics and unlocking new revenue streams in competitive categories. His deep experience in TVs, audio, appliances, mobile and emerging technologies - combined with a disciplined, operations-first leadership style - uniquely positions him to support Hisense’s continued expansion and help drive the company’s next phase of U.S. growth.

“Hisense is one of the most exciting growth stories in the industry right now, and what stood out to me immediately is that the momentum isn’t accidental - it’s driven by incredibly talented teams pushing across multiple categories,” said James Fishler. “As I prepare to step into the role, my focus will be on bringing even more clarity, alignment and operational consistency to help those teams move faster with less friction. Hisense has the foundation, the culture and the people to sustain long-term growth, and my goal is to double down on what’s working while building the structure to scale our wins. I’m energized by what’s ahead and excited for what this team will accomplish in 2026 and beyond.”

Fishler’s forthcoming appointment reflects Hisense’s commitment to strengthening its operational foundation and supporting the company’s accelerating growth across the U.S. market. As demand for Hisense products continues to rise - from big-screen home entertainment to the expanding appliances and HVAC categories - the company is investing in leadership that can drive long-term commercial strategy, enhance cross-category execution and sustain the momentum Hisense has built over the past several years. Bringing Fishler into the organization aligns with Hisense’s focus on disciplined growth, multi-category expansion and delivering consistent value and performance to consumers ahead of a pivotal 2026.

Fishler’s addition comes at a defining moment for Hisense as the company prepares for a transformative year ahead. With continued momentum across all product categories, Hisense will enter 2026 with a strengthened leadership team and a clear focus on advancing its U.S. strategy. The company’s presence at CES 2026 will mark the beginning of this next chapter, showcasing the ambition, operational discipline and growth trajectory that will guide Hisense’s vision for the year ahead.

About Hisense USA

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-Q3 2025). As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Media Contact

Hisense USA PR | press.usa@hisense.com

Max Borges Agency for Hisense | hisenseCE@maxborgesagency.com

SUWANEE, GA (Dec. 18, 2024) – Hisense, a global leader in consumer electronics and home appliances, is showcasing its newest appliances and innovations during CES 2026 from January 6 to 9. This year, Hisense expands its smart home ecosystem by integrating AI-powered assistance, energy efficiency features, and enhanced connectivity through its unified smart-home platform, ConnectLife.

Hisense is introducing a next generation of appliances that work together and are designed to simplify everyday living through advanced performance and accessible design. This year’s lineup showcases breakthroughs across home comfort, kitchen innovation, and modular laundry and fabric care.

Hisense’s ConnectLife Platform: AI Agents and Expanded Device Support That Bring Your Home Together

Through the reimagined ConnectLife platform, Hisense introduces task-specific AI agents that learn your habits and coordinate across devices to manage every part of your daily routine automatically. For example, the AC adjusts based on your presence and indoor air quality while the cooking agency suggests meal and wine pairings and the laundry agent detects fabric types for effortless laundry.

This year, Hisense is expanding ConnectLife's support for seamless integration with even more third-party products from your favorite brands, including Google Home and Matter devices, so your favorite smart home products can complement your Hisense appliances for a fully coordinated home.

Smarter Kitchen Suite: Appliances that Work Together

ConnectLife Hub Refrigerators: Smart Connectivity Meets Intuitive Features

Hisense continues its leadership in smarter kitchen solutions with the new suite of ConnectLife Hub Refrigerators featuring dual high-resolution screens: 21” for content/home applications and 3.5” for core refrigerator functions. The refrigerator features an antibacterial guard coating, metal-tech cooling technology, metal glide drawers, adjustable humidity zones, and deep-freeze capabilities.

Fully compatible with the ConnectLife and the AI Cooking Agent, these refrigerator models can coordinate with the smart range to recommend recipes and meals, guide cooking prep steps, and suggest wine pairings.

Smart Induction Range: Premium Slide-in Styling and Performance

Hisense introduces its most advanced cooking appliance yet: a slide-in induction range with a high-resolution touch display that puts the ConnectLife AI Cooking Agent right at your fingertips. From the screen, home cooks can get assistance with meal planning, recipe inspiration, and step-by-step cooking guidance to elevate everyday meals.

Engineered for efficient and precise cooking, the 5.8 cu. ft. oven offers Rapid Oven Preheat Technology using an intelligent tri-element algorithm. The induction cooktop features bridge-capable zones that combine two cooking areas into a larger surface for versatile cookware options with a durable, anti-scratch surface. Premium slide-in styling completes the package.

S7 Smart Dishwasher

The Hisense S7 Smart Dishwasher elevates the modern kitchen with intelligent automation, advanced cleaning performance, and an award-winning design. A high-resolution touch display delivers a crystal-clear, intuitive interface for effortless cycle selection and monitoring. Powered by AI Super Wash Technology, the system automatically detects load size and soil levels and adjusts detergent, water volume, temperature, and cycle duration for consistently optimal results.

The S7 communicates seamlessly with select Hisense cooking appliances to recommend the ideal wash cycle based on the recipe or cooking method used, ensuring cookware, bakeware, and dishes are cleaned precisely the way they should be. The dishwasher’s Smart Dry system uses a door fan and optimized condensation channels to deliver dry dishes without the need for hand-drying, while a triple-spray arm system and multiple wash zones ensure thorough top-to-bottom cleaning.

PureFit Refrigerator Series: Maximum Capacity and Flexibility Meet Smart Connectivity

Hisense’s new PureFit Refrigerator brings premium food preservation technology to a remarkably space-efficient form factor. The refrigerator features a 24” slim design engineered to fit seamlessly into modern kitchens with minimal side gaps, maximizing space without sacrificing storage capacity. Inside, advanced food preservation technology combines metal-tech cooling, an adjustable-humidity crisper, and an antibacterial guard that eliminates 99.9% of bacteria and germs to keep produce and perishables fresher, longer.

Designed for flexibility, the system allows users to switch compartments between fridge and freezer modes, or combine multiple units to expand capacity as needed. A dedicated Deep Freeze Zone rapidly freezes ingredients to lock in nutritional value and support long-term storage. Through ConnectLife smart-home integration, users can remotely adjust temperatures, manage food inventory, and monitor performance from anywhere.

This year, Hisense expands the PureFit series with a new wine cabinet that complements the lineup and offers additional configuration options. ConnectLife integration enables remote monitoring and inventory tracking, while the AI Cooking Agent can recommend pairings from your own recipe library.

Laundry Designed for Every Lifestyle

U7 Smart Washer & Dryer

The Hisense U7 Smart Washer & Dryer brings high-capacity performance, intelligent fabric care, and powerful hygiene features to the modern laundry room. Designed specifically for North American households, the U7 features Hisense’s first-ever 5 cu. ft. washer, delivering expanded space to handle large, mixed, or bulky loads with ease. A 7” high-resolution touch display provides an intuitive interface powered by the AI Laundry Agent, which automatically adjusts cycle parameters based on fabric type and offers time-to-ready predictions for effortless laundry planning..

For enhanced hygiene, the U7 includes Steam Sanitize, a high-temperature sterilization cycle that eliminates microbes and helps lift stubborn stains. The integrated HiBubble detergent dispenser creates ultra-fine, highly soluble foam that penetrates fabrics more efficiently while reducing residue. Together, these advanced technologies ensure deeper cleaning, improved garment care, and a seamless experience tailored to the needs of busy American households.

Roman Holiday All-in-One

The Hisense Roman Holiday All-in-One Washer Dryer blends delicate fabric care with a distinctive, design-forward aesthetic inspired by classic Italian craftsmanship. Its retro-modern styling and gold-accented and its ultra-thin 20.5” depth ensures a perfect fit for apartments, condos, and space-conscious laundry areas.

As an all-in-one solution, Roman Holiday washes, dries, sanitizes, and removes odors in a single streamlined cycle. Powered by AI Wash technology, the system automatically adjusts water levels, energy use, and cycle parameters based on load size and fabric type, delivering exceptional efficiency without compromising cleaning performance. Designed for modern lifestyles with a retro twist, Roman Holiday brings elegance, convenience, and smart automation together in one beautifully crafted appliance.

X-Zone Master

Hisense’s X-Zone Master debuts as the world’s first infinitely scalable modular washer-dryer system. Designed to evolve with different kinds of users, from pet-owning families to active individuals in compact spaces, the system allows you to start with one main unit and add matching mini-modules as your needs grow.

This modular approach allows households to run separate loads simultaneously such as delicates, baby clothes, workout gear, and pet bedding, without waiting or mixing items that need different care. The main unit features energy-efficient heat pump drying, while the mini-modules use fresh air condensation for gentle, effective results. The entire system operates at under 46dB for ultra-quiet performance, even with multiple units running at once.

Together with the enhanced AI Laundry Agent, fabric types and soil levels are automatically identified, wash cycles are optimized, and consumers receive predictive time-to-ready updates. The main unit features efficient heat pump drying, while the mini modules use fresh air condensation.

Home Comfort: Smart Solutions Meet Ergonomic Design for Accessibility

TopLift Dehumidifier: The World’s First Top-Lift Water Collection System

Addressing one of the most persistent pain points in home comfort, Hisense introduces the world’s first dehumidifier with a top-lift water collection system featuring a 18-pint (10-liter) top-mounted water cartridge that eliminates the need for bending, lifting, and prevents spills. A patented internal pump moves water upward into the removable top container, delivering 38% more capacity than traditional models while dramatically improving accessibility.

The unit also offers ConnectLife and Matter-certified smart connectivity and ultra-quiet 45dB operation, enabling effortless placement in living rooms, bedrooms, and offices with real-time alerts and remote control.

Experience the All-new Smart Ecosystem from Hisense at CES 2026

Hisense’s full range of home appliances and smart-home innovations will be on display at CES in Central Hall Booth 17704 at the Las Vegas Convention Center (LVCC). Attendees can experience an immersive walk-through demonstrating how Hisense’s connected appliances work together to streamline cooking, cleaning, energy use, and home comfort.

To learn more about Hisense at CES 2026, visit https://www.hisense-usa.com/ces-2026.

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About Hisense USA

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-Q3 2025).

SUWANEE, GA (Dec. 22, 2025) — Hisense, a global leader in consumer electronics and home appliances, returns to CES 2026 with a bold vision for the future of display technology: one driven by the emotional power of color, the immersion of scale, and the freedom of versatility. Over a decade after pioneering the Laser Home Cinema category with the debut of its first laser projector in 2014, Hisense continues to lead with rapid innovation, industry-first technology, and category-defining design.

In 2019, Hisense introduced TriChroma laser technology, setting a new standard for color range and fidelity. Now, with the debut of the new XR10 and PX4-PRO, Hisense reinforces its position as the global leader in laser technology, offering products that scale from 65 to 300 inches to fit every home, every room, and every lifestyle.

“When we introduced TriChroma Laser TV on the CES stage in 2019, we were the only brand talking seriously about laser projectors and multi-primary color,” said Wood Bi, CTO of Hisense USA. “At a time when others were still refining legacy display technologies, we made a bet on the future, and that bet has paid off, with laser technology becoming a cornerstone of Hisense’s growth, pushing us to innovate faster, scale smarter, and lead globally in big-screen experiences. The XR10 is the next chapter in that story.”

Pushing the Limits with Industry-Leading Innovation

This year Hisense builds on its long legacy of Laser Home Cinema innovation with the introduction of the new XR10, a first-of-its-kind laser projector built for cinephiles who want the big-screen theater experience without sacrificing design, flexibility, or fidelity. Whether installed in a dedicated home theater or living room, the XR10 delivers premium laser performance in a remarkably compact chassis.

Powered by the most advanced LPU 3.0 Digital Laser Engine, a fully upgraded chipset, and a pure RGB triple laser light source, the XR10 reaches a record-setting 6,000 ANSI lumens of brightness with exceptional efficiency, delivering brightness even in well-lit environments. Featuring 16 all-glass lenses for better light transmittance and temperature stability, it minimizes light loss and prevents discoloration. The new IRIS system automatically adjusts the lens aperture and exposure to match changing lighting, delivering clear images with exceptional contrast up to 6000:1 and well-balanced detail from bright highlights to dark shadows. Inside, enabling this level of advanced performance in such a compact form, is an industry-leading fully-sealed, microchannel liquid cooling system that enhances heat dissipation, while the leak-resistant design ensures consistent performance over time.

The XR10 delivers exceptional color fidelity with a dramatically expanded BT.2020 color gamut, while a speckle suppression rate as low as 6 percent ensures a clear, artifact-free image, surpassing the highest expectations for technical excellence.

With an optical zoom range of 0.84x to 2.0x, clarity and color remain razor-sharp across even massive screen sizes from 65 inches up to 300 inches. Powered by the industry’s first 4-camera + dual TOF intelligent sensing solution, combined with smart AI Auto Adjustments, the XR10 achieves lossless correction of side-projected images up to ±15°. Moreover, the lens-shift design allows precise vertical and horizontal positioning without moving the projector, offering a flexible setup anywhere.

A Design-Conscious Home Theater Staple

The Hisense PX4-PRO is designed for those who want a true home theater experience, without having to dedicate an entire room for that experience. Building on the legacy of the PX3-PRO, one of Hisense’s most beloved ultra short throw projectors, the PX4-PRO brings cinematic scale and stunning design into the heart of any room.

With projection sizes up to 200 inches, 3,500 ANSI lumens of brightness, a maximum contrast of 6000:1 achieved by the new IRIS lens system, and 4K resolution, the PX4-PRO delivers immersive visuals with vibrant color and crystal-clear detail whether watching a movie, catching a game, or simply enjoying a quiet night in. Its sleek, space-saving form factor complements modern interiors, making it an elegant addition to any media setup or living space.

TriChroma laser technology and IMAX Enhanced certification ensure rich contrast and remarkable color fidelity, while ultra-low latency offers serious performance for gamers. PX4-PRO delivers the look and feel of a luxury theater at home with the flexibility to fit all lifestyles.

Leading the Future of Color

Hisense’s 2026 lineup represents a leap forward in both technical achievement and user-centric design. With proprietary TriChroma laser technology, industry-first launches such as last year’s first RGB TV, and projection solutions that span every need and screen size, Hisense continues to lead the market in multi-primary color and immersive scale. From the living room to the theater room, from content creators to families, Hisense is expanding the future of television to be more vibrant, more flexible, and more human than ever before.

See Hisense at CES 2026, January 6–9, in the LVCC, Central Hall Booth 17704. For more information on all of Hisense's 2026 innovations, visit www.hisense-usa.com/ces-2026 and follow @HisenseUSA on Facebook and YouTube and @Hisense_USA on Instagram and X.

# # #

About Hisense USA

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-Q3 2025). As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Media Contacts

Hisense USA PR | press.usa@hisense.com

Max Borges Agency for Hisense | hisenseCE@maxborgesagency.com

SUWANEE, Ga. (Jan. 2, 2026) – Hisense, a global leader in consumer electronics and home appliances, today announces the launch of the Hisense S6 FollowMe display, a new addition to the brand’s growing Lifestyle TV lineup that reimagines how and where screens are used in the home. Designed to move seamlessly from room to room, the S6 combines intuitive mobility, touchscreen interaction, and smart connectivity in a sleek, freestanding form.

Built for modern lifestyles that demand flexibility and ease, the S6 FollowMe display transforms the traditional television into a portable, interactive, touch-enabled hub. Whether streaming content, video calling, browsing recipes, showcasing artwork or controlling smart-home features, the S6 adapts effortlessly to daily routines and shared spaces.

The Hisense Lifestyle TV line is rooted in a simple belief: screens should fit naturally into how people live, not dictate it. With the S6, Hisense extends this philosophy beyond fixed televisions, offering a dynamic display that follows users throughout the home and supports everything from entertainment to productivity to creative expression. Its minimal footprint, refined stand and portable form factor allow it to complement a wide range of interiors while unlocking new ways to interact with content throughout the home.

“At Hisense, we are constantly exploring new ways technology can feel more personal and intuitive,” said Ondre Clarke, Head of TV Product Marketing at Hisense USA. “The S6 FollowMe introduces a more human approach to screens, one that moves with you, responds to touch and adapts to the moments that matter most throughout the day.”

A Touchscreen Built for Everyday Flexibility

What makes the S6 FollowMe unique is its flexibility, with a display designed to tilt, rotate, lift, and roll smoothly from one space to another. The 32-inch 4K UHD touchscreen delivers vivid visuals and responsive interaction, making it easy to enjoy content at eye level whether relaxing on the couch, cooking in the kitchen or working at a desk or table. Its fluid mobility allows the screen to transition effortlessly from floor to table height, thanks to the included adjustable pedestal base and easel stand. FollowMe is always positioned exactly where it is needed.

Designed for Wireless, Everyday Use

The S6 is built to keep up with modern, unplugged living. With a built-in battery providing up to 10 hours of use, users can enjoy uninterrupted entertainment and interaction without being tethered to a power outlet. An anti-glare low-reflection panel enhances visibility in a variety of lighting conditions, while integrated Wi-Fi 6 connectivity ensures smooth streaming, browsing and smart-home control.

Smart Features for Connection and Convenience

Equipped with a built-in camera and far-field voice control, the S6 makes it easy to stay connected hands-free. From video calls with family and friends to voice-activated commands and content discovery, the display is designed to be intuitive and accessible. DTS Virtual:X audio delivers clear dialogue and immersive sound, creating an engaging experience even without external speakers.

Availability

The Hisense S6 FollowMe display will be available in the United States beginning May 1, 2026.

Experience Hisense’s full lineup of innovations firsthand at CES 2026, January 6-9 in the Las Vegas Convention Center (LVCC), Central Hall Booth 17704. For more information about the Hisense S6 FollowMe display and all of Hisense’s 2026 innovations, visit www.hisense-usa.com/ces-2026.

View Hisense’s CES 2026 press kit, including hi-res imagery here.

# # #

About Hisense USA

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-Q3 2025). As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Media Contact

Hisense USA PR | press.usa@hisense.com

Max Borges Agency for Hisense | hisenseCE@maxborgesagency.com

LAS VEGAS (Jan. 5, 2026) — Hisense today unveils its visionary 163MX RGBY MicroLED Display at CES 2026, presenting a glimpse into the future of ultra-large display technology and earning a prestigious CES 2026 Innovation Award for its industry-first four-primary MicroLED color architecture. As a new iteration of MicroLED display, the 163MX demonstrates Hisense’s continued leadership in pushing the boundaries of color performance and pioneering foundational display innovations.

The 163MX introduces the industry’s first four-primary RGBY (Red, Green, Blue, Yellow) MicroLED architecture, adding a yellow sub-pixel to the traditional RGB structure to fill the critical spectral gap between 500 - 600nm, a range where conventional MicroLED displays fall short and often mute a content’s intended look. By restoring this missing range, the 163MX dramatically enhances color fidelity and delivers a level of color expression no MicroLED has achieved before.

To maintain color fidelity across its massive canvas, the 163MX employs advanced color management techniques that precisely balance luminance and chromatic uniformity across 33.17 million subpixels. The result is a display capable of achieving up to 100% of the BT.2020 color space, establishing a new benchmark for spectral range and accuracy in true MicroLED technology.

A Vision for the Future of Large-Format Displays

Beyond color performance, the 163MX reflects Hisense’s broader exploration of how ultra-large displays can exist more seamlessly in premium environments. Despite its imposing scale, the display features a refined, minimalist design with an ultra-slim 32mm profile and a precision zero-gap wall mount, allowing it to integrate neatly into architectural spaces while maintaining an immersive, cinematic presence.

The 163MX offers a clear view into the next phase of MicroLED development, highlighting how the technology can evolve to balance scale, visual impact and refined design.

Leading the Next Era of Color Technology

As a CES 2026 Best of Innovation Award winner, the 163MX represents a defining moment in Hisense’s pursuit of next-generation color technology. The award recognizes Hisense’s pioneering work in expanding the color spectrum through RGBY MicroLED and underscores the company’s broader mission to continuously advance display technology through meaningful, forward-looking innovation.

From pioneering RGB technologies to advancing multi-primary systems and now reshaping the future of MicroLED, Hisense remains committed to delivering richer, more expressive and more accessible visual experiences. The 163MX is not just an award-winning display, it is a testament to the company’s role as a global leader in the future of color.

Experience Hisense’s all-new RGBY MicroLED TV and the full lineup of multi-primary innovations firsthand at CES 2026, January 6-9, in the Las Vegas Convention Center (LVCC), Central Hall Booth 17704. For more information on all of Hisense’s 2026 innovations, visit www.hisense-usa.com/ces-2026.

View Hisense’s CES 2026 press kit, including hi-res imagery here.

# # #

About Hisense

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-Q32025). As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Media Contacts

Hisense USA PR | press.usa@hisense.com

Max Borges Agency for Hisense | hisenseCE@maxborgesagency.com[KH2]

LAS VEGAS (Jan. 5, 2026) — Hisense, a global leader in display innovation, pioneers the evolution of color at CES 2026 with the introduction of its most sophisticated RGB MiniLED televisions to date. As the first TV manufacturer to bring true RGB Local Dimming technology to the market in 2025, Hisense returns this year with a rapid evolution of that breakthrough. This evolution is led by the flagship 116UXS and expands RGB into a more accessible RGB MiniLED lineup for the first time via the new UR9 and UR8 Series, providing unprecedented color precision across a wide range of screen sizes.

In 2025, Hisense reshaped the color conversation entirely by introducing the first consumer RGB MiniLED TV. Now, Hisense advances that work on two fronts. At the flagship level, the company is introducing a new multi-primary color system, RGB MiniLED evo in the 116UXS, expanding the color spectrum and deepening wavelength-level precision beyond what RGB alone can achieve. At the same time, Hisense is evolving and scaling its RGB technology, rolling it out across the new RGB MiniLED lineup with even more screen sizes, from 55 to 100 inches, bringing high-performance RGB to a wider audience.

“Accelerated innovation is a hallmark of Hisense,” says Ondre Clarke, Head of TV Product Marketing at Hisense USA. “We’re bringing advanced technologies to market faster, scaling them sooner and making them accessible to more homes. This year’s expansion of RGB technology is another example of how we continue to lead the industry forward. It’s the kind of progress that reinforces why Hisense is one of the most dynamic pioneers in the TV market today.”

116UXS and the Four-Color RGB Revolution

The 116UXS represents the fullest expression of Hisense’s color philosophy. Color has always been central to the way Hisense approaches display innovation, not just as a specification, but as the foundation of how viewers connect emotionally with what’s on screen. This year, that philosophy comes to life through Hisense’s new RGB MiniLED evo backlight system, a four-primary architecture that adds cyan to the current RGB structure.

Cyan sits in the part of the spectrum where human vision is most sensitive to subtle changes, and its addition allows the 116UXS to render gradients, tones and transitions with a level of nuance that feels more natural and lifelike. Scenes gain depth without oversaturation, shadows reveal smoother detail and bright content maintains clarity, creating a picture that feels richer and more dimensional in everyday viewing, not just in dramatic HDR moments.

Powered by the Hi-View AI Engine RGB, the 116UXS intelligently manages tens of thousands of color dimming zones to preserve this tonal accuracy across fast motion, bright highlights and dark scenes and delivers up to 110% of BT.2020 color coverage. A nearly bezel-free design and slim 1.57-inch profile keep attention on the picture, while a Devialet Opéra de Paris 6.2.2 audio system provides cinematic sound that complements the display’s enhanced color performance.

The result is a flagship TV that advances Hisense’s color story in a meaningful way, pairing next-generation RGB MiniLED evo technology with a design and processing engine built to make every scene feel more expressive, more precise and more immersive.

RGB For Every Home: New RGB MiniLED Series

The new UR9 and UR8 RGB MiniLED Series carry forward Hisense’s RGB breakthrough by making the technology available to more homes, more screen sizes and more price points. As the second generation of the RGB architecture first introduced in 2025, this expanded lineup brings the benefits of richer primaries, cleaner tonal separation and more consistent color accuracy to more consumers, now spanning screens from 55 inches up to 100 inches.

Where last year’s debut RGB model proved what was possible, this new lineup shows what’s scalable. UR9 and UR8 deliver a dramatically expanded color range with richer saturation and more accurate tonal reproduction than standard premium TVs on the market. They’re engineered for real homes, preserving color integrity in bright rooms and maintaining stable, natural color during fast-paced sports, films and gaming.

The refined industrial design of the UR9 and UR8 and Devialet-tuned audio systems complete a viewing experience that feels premium yet approachable, a reflection of Hisense’s belief that advanced display technology should be within reach for more consumers, not locked behind flagship tiers. By expanding RGB across these new models, Hisense is moving faster than the rest of the market, scaling a technology competitors are still working to introduce and reaffirming the brand’s commitment to making high-performance color widely accessible.

Experience Hisense’s all-new RGB TV lineup firsthand at CES 2026, January 6–9, in the Las Vegas Convention Center (LVCC), Central Hall Booth 17704. For more information on all of Hisense’s 2026 innovations, visit www.hisense-usa.com/ces-2026.

View Hisense’s CES 2026 press kit, including hi-res imagery here.

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About Hisense

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-Q32025). As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Media Contacts

Hisense USA PR | press.usa@hisense.com

Max Borges Agency for Hisense | hisenseCE@maxborgesagency.com

LAS VEGAS (Jan. 30, 2026) – Hisense, a global leader in heating, ventilation, and air conditioning solutions, returns to AHR Expo 2026 with momentum and a clear message to deliver comfort with confidence, today and for the decade ahead. This year marks Hisense’s 10th consecutive year exhibiting at AHR, underscoring its long-term commitment to the North American HVAC market and the distributors, contractors, and partners who power it.

At AHR 2026, Hisense showcases its most advanced portfolio of residential, light commercial, and VRF solutions to date – engineered for efficiency, reliability, and real-world installation flexibility across all climate zones.

Residential & Light Commercial Designed for Real-World Performance

Hisense continues to expand its residential and light commercial offerings with a focus on universal compatibility, high efficiency, and extreme-temperature performance.

HD Series Universal Ducted Systems

The Hi-PRO HD, Hi-ULTRA HD, and Hi-EDGE HD systems deliver up to 20 SEER2 efficiency, strong low-ambient heating down to -13°F, and high-temperature cooling up to 125°F. With compact side-discharge designs, 24V controls, broad AHRI match-ups, and compatibility with existing coils, furnaces, and line sets, the HD Series simplifies both new installs and retrofits – without sacrificing performance.

Ductless Single-Zone & Multi-Zone Systems

Hisense ductless systems offer SEER2 ratings up to 32, ultra-low-temperature heating as low as -22°F, and flexible indoor unit configurations including wall mounts, slim ducts, cassettes, consoles, and air handlers. Advanced features such as FrostClean™ self-cleaning technology, built-in Wi-Fi, A2L refrigerant safety logic, and quiet inverter operation deliver dependable comfort with lower energy use.

Hisense Hi-MULTI enables whole-home comfort by connecting up to five indoor units to a single outdoor system, supporting wall-mounted units, slim duct, ceiling cassette, console, and air handler applications. Designed for flexibility and efficiency, Hi-MULTI performs reliably in both extreme heat and cold. The Hi-UNI universal 1:1 solution simplifies replacements by pairing one outdoor unit with multiple indoor unit options for fast, versatile installations.

Hi-PAK Inverter Packaged Systems

The Hi-PAK inverter packaged lineup brings inverter efficiency to 2-5 ton applications with ENERGY STAR® certification, compact form factors, and cold-climate capability. Designed for easy transport, installation, and service, Hi-PAK continues to gain traction as a versatile solution across North American markets.

Commercial Solutions, Efficiency at Scale

Hisense also highlights its growing commercial portfolio, including VRF, air-to-water, and applied solutions designed for energy savings and system integration.

Hi-COMFORT Air + Water Systems combine space conditioning and domestic hot water through intelligent heat recovery, delivering high efficiency and full heating capacity down to 5°F, all from a single outdoor unit.

VRF Solutions support a wide range of applications with heat recovery, low-ambient operation, DOAS compatibility, and flexible indoor unit options, enabling precise control and scalable performance for commercial buildings.

A Global Brand, A Local Commitment

With more than 28 years of inverter expertise, nine generations of inverter technology, and global production capacity exceeding 26 million HVAC units annually, Hisense brings proven scale and innovation to North America. Customers benefit from industry-leading warranties, contractor-focused programs, robust training platforms, and dedicated technical support – built to support long-term success in the field.

In 2026, Hisense also steps onto the world’s biggest stage as an Official Sponsor of the FIFA World Cup 2026™, reinforcing the brand’s global leadership and commitment to connecting performance, innovation, and trust, on and off the field.

Join Us at AHR Expo 2026

Visit Hisense at AHR Expo 2026 in booth SU2300 to explore the latest in inverter-driven HVAC solutions and discover how Hisense continues to raise the standard for efficiency, reliability, and installer confidence – ten years strong and just getting started.

For more information, visit www.hisensecomfort.com.

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About Hisense

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-Q3 2025). As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Contact

Hisense USA PR

Lucy Sun

Updated: Mar 11

Built for Game Day Hosting, Big-Screen Viewing and the Moments That Bring People Together

ALPHARETTA, Ga., March 9, 2026 – Hisense, a global leader in consumer electronics and home appliances, announces its 2026 ULED MiniLED TV lineup, focusing on the latest U6 and U7 Series. The new lineup makes it easier for shoppers to find the best TV for their needs.

Available starting today, the U7 Series leads the 2026 ULED MiniLED rollout, with the U6 Series set to follow at retailers in the coming weeks. As global excitement builds around the upcoming FIFA World Cup 2026™ tournament in the United States, Hisense’s newest lineup is engineered to help fans, families and friends experience every moment together with greater clarity, scale and immersion at a budget that fits their needs.

The ULED lineup (U6 and U7) represents Hisense’s performance-to-value sweet spot, while the upcoming RGB MiniLED Series will serve as the company’s ultra-premium tier with breakthrough display technologies above the ULED category.

"The data's clear – people are gravitating toward larger screens and they're using them to bring people together,” said James Fishler, Chief Commercial Officer at Hisense USA. “We're focused on making sure the features that define the viewing experience – the size, the performance, the technology – are accessible across the board, not just at the high end. That's what this lineup delivers."

Everyday Premium for the Big-Screen Way People Watch

The 2026 U6 and U7 Series are designed around how people gather and enjoy entertainment at home today, from hosting friends for major sporting events to relaxing with family to watch a favorite show. As more households upgrade to larger screens for shared viewing, Hisense continues to deliver premium picture performance, immersive audio and modern gaming capabilities without requiring a premium investment.

This year, Hisense expands its U6 and U7 portfolios with a range of MiniLED TVs designed to fit more homes, spaces and budgets, making it easier for households to create a big-screen setup that is ready for every occasion.

U7 Series: The Game-Changer for Hosting the World’s Biggest Matches

Built for sports viewing and large-scale hosting, the U7 Series combines exceptional motion performance, high-impact brightness and immersive sound to bring stadium-like energy into the living room, delivering MiniLED performance typically reserved for higher price tiers. With expansive screen sizes reaching up to 116 inches, the U7SG is designed for households, turning major sporting events into truly cinematic experiences.

An important series in Hisense’s FIFA World Cup 2026™ portfolio, the U7SG is purpose-built to elevate match-day hosting, capturing fast-paced action, vivid color and crowd-level atmosphere with the clarity and scale needed to make every goal, rivalry and defining moment feel larger than life.

Key features of the U7 include:

- Precision Light. Maximum Impact - Thousands of MiniLEDs deliver pinpoint control for vibrant, lifelike pictures – brighter highlights and deeper blacks make every scene pop, even in bright rooms. Powered by Hi-QLED MiniLED Pro with Full Array Local Dimming and the Hi-View AI Engine Pro, the U7 maintains strong contrast and clarity across live sports, movies and everyday content.

- No Blur. No Guessing - Advanced motion technology handles gaming, sports and action at high speeds. There’s no blur, lag or smeared frames – just fluid action that never misses a beat. A native 165Hz refresh rate with intelligent motion processing ensures ultra-smooth performance during fast-paced gameplay and match-day moments alike.

- The Center of Attention - Turn everyday watching into the main event with sizes up to 116 inches. Expansive screen options meet growing demand for larger displays, while immersive 50W multi-channel audio (2.1.2) with Dolby Atmos® and DTS Virtual:X® fills the room with layered sound designed for hosting and shared viewing.

- Premium Without the Premium Price - Advanced MiniLED gives you the performance you need and the price you want, providing high-end viewing without a high-end price tag.

The U7 Series is available in both Google TV™ (U7SG) and Fire TV (U7SF) operating systems at varying retailers, giving consumers the flexibility to choose the smart platform that best aligns with their connected home ecosystem.

U6 Series: Premium Viewing Within Reach

Led by the U6SF Pro, the U6 Series continues Hisense’s mission of bringing advanced display technology to more households. Built around features consumers value most, the U6SF Pro makes it easier to step into a premium experience without moving into higher-priced tiers.

The U6 lineup offers reliable performance designed for how households watch together. Hisense also introduces an additional entry MiniLED model within the lineup, U6SF, giving shoppers an even more attainable way to upgrade to MiniLED technology across a wider range of screen sizes and budgets.

Select features across the U6 lineup include:

- All the Brilliance. None of the Barriers - Your shows look better. Your sports are clearer. Your movies pop. Thanks to Hi-QLED MiniLED with Full Array Local Dimming and Quantum Dot color, the U6 produces brighter highlights, deeper contrast and more lifelike color across streaming, sports and everyday content.

- Picture That Thinks for Itself - No settings to fiddle with. Just better viewing, every time. Powered by AI-driven picture optimization, the U6 continuously fine-tunes picture performance based on what you’re watching.

- Sound That Feels Fuller - Integrated subwoofer adds depth without extra speakers or wires. Movies, shows and sports all sound richer right out of the box. Dolby Atmos® support enhances immersion by creating more dimensional sound, helping dialogue, commentary and effects feel more natural within the room.

- MiniLED for Every Room - Every size from 55 to 100 inches, premium picture quality scales to fit your space and your budget, bringing MiniLED performance to more homes.

Multiple model options, all featuring Fire TV OS, ensure shoppers can find the right combination of size, features and value for their home.

Availability

The 2026 Hisense ULED MiniLED lineup will be available in a variety of configurations across major retail partners, with select models, sizes and smart TV platforms varying by retailer. The U7 series, starting at $1,299 MSRP will be available at Best Buy, Amazon, Walmart and select retailers. The U6 and U6 Pro Series will begin rolling out in the weeks ahead. For more information about upcoming Hisense products and promotions, visit www.hisense-usa.com.

View Hisense’s 2026 ULED press kit, including high-resolution imagery here.

# # #

About Hisense USA

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances and intelligent IT solutions. As the first to market with RGB MiniLED technology, Hisense continues to pioneer innovative display solutions that set new industry standards. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-Q3 2025). As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Media Contacts

Hisense USA PR | press.usa@hisense.com

Max Borges Agency for Hisense | hisenseCE@maxborgesagency.com