DELRAY BEACH, Fla., Oct. 21, 2026 /PRNewswire/ -- According to MarketsandMarkets™, the Software-defined Wide Area Network (SD-WAN) is projected to grow from USD 27.34 billion in 2026 and to reach USD 71.42 billion by 2032, at a CAGR of 17.4% from 2026 to 2032.

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Software-defined Wide Area Network (SD-WAN) Market Size & Forecast:

- Market Size Available for Years: 2019–2032

- 2025 Market Size: USD 23.23 billion

- 2026 Market Size: USD 27.34 billion

- 2032 Projected Market Size: USD 71.42 billion

- CAGR (2026–2032): 17.4%

Software-defined Wide Area Network (SD-WAN) Market Trends & Insights:

- The market is witnessing strong growth as enterprises modernize their network infrastructure to support cloud-based applications, distributed workforces, and data-intensive operations.

- The services segment is expected to register a higher CAGR of 19.2%.

- The enterprises segment is estimated to account for a 73.4% share of the market in 2026.

- The Asia Pacific region is projected to witness the highest growth rate from 2026 to 2032.

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The rise of cloud-based applications, hybrid work, and geographically distributed operations is transforming SD-WAN into a critical technology for secure connectivity, application performance, and network resilience. Modern SD-WAN platforms provide application-aware routing, centralized policy management, automated failover, real-time visibility, and integration with security technologies such as SASE and zero trust. For instance, Nestlé deployed Cisco SD-WAN across 1,700 sites in 185 countries, achieving 99.97% network availability and an estimated 35–40% improvement in application performance. Southern Sun is deploying HPE Aruba Networking EdgeConnect SD-WAN across its hospitality properties to replace legacy MPLS with broadband, improve resilience and load balancing, and reduce connectivity costs by up to 20%. These deployments demonstrate the growing use of SD-WAN across manufacturing, hospitality, financial services, retail, and other distributed industries. Enterprises are leveraging SD-WAN to simplify branch connectivity, optimize bandwidth, improve application reliability, and centralize network operations. SD-WAN is also increasingly being combined with cloud networking, 5G, SASE, and AI-driven network management to support evolving enterprise requirements. As organizations continue to migrate workloads to cloud platforms and operate across increasingly distributed environments, demand for scalable, secure, and intelligent SD-WAN architectures is expected to continue expanding.

By end user, service providers segment to exhibit higher growth rate during forecast period.

Service providers represent an important segment of the SD-WAN Market as enterprises increasingly rely on managed networking services to simplify the deployment and operation of distributed networks. Service providers offer SD-WAN as a managed or co-managed service, reducing the need for enterprises to invest in specialized in-house networking expertise. Their ability to bundle SD-WAN with connectivity, security, cloud access, and managed services makes them attractive to organizations seeking integrated network solutions. The segment is particularly important for large enterprises with geographically dispersed branches, remote locations, and hybrid work environments. Service providers also enable faster SD-WAN deployment through standardized platforms, centralized management, and automated provisioning. Their extensive network infrastructure and relationships with telecom and cloud ecosystems further support scalable SD-WAN adoption. In addition, service providers are increasingly integrating SD-WAN with SASE, secure access, and cloud networking capabilities, expanding their value proposition. Growing demand for predictable operating costs and outcome-based networking is also encouraging enterprises to adopt managed SD-WAN offerings. Consequently, service providers are expected to remain a key channel for SD-WAN adoption and market expansion.

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By organization size, large enterprises segment to lead market during forecast period.

Large enterprises are expected to account for a significant share of the SD-WAN Market due to their extensive network infrastructure and growing demand for secure, high-performance connectivity. These organizations typically operate across multiple locations, requiring centralized network management, consistent policy enforcement, and reliable application performance.

SD-WAN enables large enterprises to optimize network operations by improving traffic visibility, enhancing security, and reducing dependency on traditional WAN architectures. The integration of SD-WAN with cloud platforms, data centers, and edge environments supports seamless connectivity across complex IT ecosystems. Additionally, large enterprises are increasingly adopting managed services to simplify deployment and ensure continuous network optimization. As digital transformation initiatives expand, SD-WAN is becoming a strategic enabler for large-scale enterprise operations.

North America to be largest regional market during forecast period.

North America is estimated to remain the largest regional market for SD-WAN, supported by its advanced cloud and networking infrastructure, a high concentration of technology-centric enterprises, and a mature ecosystem of managed service providers. Organizations here are adopting SD-WAN solutions that integrate software, appliances, and professional services to meet complex compliance and operational needs. In March 2025, Bell Canada launched a managed SD-WAN service in partnership with Cisco using the Catalyst and Meraki platforms, delivering connectivity to more than 2,500 enterprise clients. Enterprises leveraging this offering reported a 55% reduction in internal project overhead and a 40% acceleration in service activation timelines. Likewise, JPMorgan Chase implemented Fortinet's SD-WAN across over 4,000 US branches, combining it with managed support services to uphold zero-trust policies and secure multicloud connections. This resulted in a 30% decrease in security incidents linked to misconfigurations. Market patterns also reveal that over 50% of North American enterprises prefer managed deployments, especially in regulated industries like finance and healthcare. This explains how the region's mature digital environment and readiness for secure, service-backed deployments are reinforcing its leadership in the global SD-WAN landscape.

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Top Companies in Software-defined Wide Area Network (SD-WAN) Market:

The Top Companies in Software-defined Wide Area Network (SD-WAN) Market are Cisco (US), HPE (US), Nokia (Finland), Broadcom (US), Fortinet (US), Oracle (US), Huawei (China), Extreme Networks (US), Tibco Software (US), Ciena (US), Palo Alto Networks (US), Riverbed Technology (US), KT Corporation (South Korea), and Ericsson (Sweden).

Software-defined Wide Area Network (SD-WAN) Market - Investment & funding +Merger & Acquisition

Investment Funding Context

Investment in the SD-WAN ecosystem is focused on secure enterprise connectivity, cloud-delivered networking, SASE integration, and AI-driven network management. Recent strategic developments illustrate how networking providers are expanding their capabilities through acquisitions and product innovation. In February 2026, Scale Computing announced an agreement to acquire Adaptiv Networks, adding cloud-native SD-WAN and SASE capabilities to its managed networking and edge computing portfolio. In July 2025, Arista Networks acquired Broadcom's VeloCloud SD-WAN portfolio for USD 300 million in cash, strengthening its enterprise branch and cloud-delivered WAN offerings. Additionally, in July 2025, Hewlett Packard Enterprise (HPE) officially completed its acquisition of Juniper Networks in an all-cash deal valued at USD 14 billion. These developments demonstrate strategic investment in integrated networking solutions, although they do not independently establish an increase in overall industry funding.

Revenue Shift Context

The SD-WAN industry is evolving from traditional WAN architectures toward software-defined connectivity, cloud-managed networking, and integrated security solutions. Revenue opportunities include SD-WAN software, subscription-based services, managed connectivity, SASE integration, network monitoring, and professional services. Enterprises are increasingly seeking centralized network management, application performance optimization, secure branch connectivity, and simplified operations across distributed environments.

Mergers and Acquisitions

M&A activity in the SD-WAN ecosystem reflects efforts to strengthen enterprise networking, cloud connectivity, branch security, and integrated network management. In June 2025, Arista Networks completed its acquisition of the VeloCloud business from Broadcom for USD 300 million in cash. The acquisition expanded Arista's cloud-delivered WAN capabilities and complemented its existing campus and data center networking portfolio. In February 2026, Scale Computing announced an agreement to acquire Adaptiv Networks, expanding its managed networking portfolio with SD-WAN and SASE capabilities. These transactions highlight continued consolidation around secure, software-defined enterprise connectivity.

The attraction celebrates the season with festive experiences, limited-time treats & eats, exclusive merchandise and family-friendly fun.

HERSHEY, Pa., Oct. 21, 2026 /PRNewswire/ -- Starting on November 13, Hershey's Chocolate World is inviting guests to celebrate the holidays at the home of the Great American Chocolate Bar, bringing festive fun, seasonal flavors, exclusive merchandise, and beloved traditions together for guests of all ages.

Highlights include:

- Festive holiday experiences: Meet Santa and Hershey's Characters HERSH, KISS and REESE and discover a holiday wrapped Hershey's Chocolate Tour.

- Celebrations of Milton Hershey's legacy: Enjoy limited edition treats and sips, exclusive licensed merchandise and the return of the Hershey's Chocolate House with a Milton Hershey twist this holiday season.

- Sweet seasonal offerings: Savor holiday desserts, milkshakes, hot chocolate, mocktails, and cocktails for guests 21+, plus exclusive seasonal merchandise, while supplies last.

- Festive activities: Create giftable candy creations at the Amazing Candy Machine and ring in 2027 at a family-friendly New Year's Eve celebration in Milton Hershey's hometown.

The holiday menu features limited-time creations including the Hershey's Almond Cluster Big Cookie and Hershey's Kisses Strawberry Sugar Cookie Cheesecake, alongside seasonal sips such as the Hershey's Kisses Snickerdoodle Milkshake, York Peppermint Pattie Milkshake and festive takes on Hershey's Melted Hot Chocolate. Guests 21 and older can also toast to the season with specialty cocktails, including The Milton.

"The sweetest part of the holidays is spending time together," said Suzanne Jones, Vice President at The Hershey Experience. "At Hershey's Chocolate World, we love giving families a place to celebrate traditions, discover something new and create memories that last long after the season ends – living the mission of Milton Hershey each and every day."

Frequently Asked Questions

Q: What experiences can guests look forward to this holiday season at Hershey Chocolate World? 

A: Hershey's Chocolate World is getting into the jolly spirit with exciting seasonal experiences and festive fun for guests of all ages:

- Photos with the Characters | Nov. 13–Jan. 3 |: Make sweet holiday memories with your favorite Hershey's Characters, including HERSH, KISS, and REESE, dressed in their festive best! Capture the moment with photos and souvenirs available for purchase from our photo team.

- Photos with Santa| Nov. 13–Dec. 24|: Santa Claus is coming to Hershey's Chocolate World! Straight from the North Pole, Santa will be available for photos with guests on select days throughout the holiday season. Stop by to say hello and make some sweet holiday memories!

- Hershey's Chocolate Tour Holiday Surprise (PA Only) | Nov. 13–Jan. 3|: The free Hershey's Chocolate Tour Ride gets a festive makeover for the season, featuring holiday décor, seasonal soundtrack, enhanced finale projections, and the return of the beloved Hershey Elves.

- New Year's Eve Celebration | Dec. 31 | 3PM – 8:30PM |: Ring in the new year early at Hershey's Chocolate World's family-favorite New Year's Eve Celebration! Dance along with Hershey's Characters at a high-energy DJ dance party featuring the year's top songs, plus hourly countdowns so even our youngest guests can join in the celebration.

- Amazing Candy Machine Gifting Refresh | Nov - Jan |: The beloved fan-favorite will get a festive refresh for November and December, giving guests new ways to customize their candy creations. Guests can fill a tin and select a holiday-themed sleeve or fill one of our large plastic jars and choose a stretch ribbon to wrap around it to sweeten their gifting this holiday season.

Q: Is Hershey's Chocolate World doing anything to celebrate its founder hitting the big screen?

A: Hershey's Chocolate World will have special edition items, treats and drinks to celebrate the legacy of Milton Hershey.

- Exclusive Milton Hershey Bear | Nov. – Sold Out |: Ahead of the Hershey movie, a limited-edition Milton Hershey Movie Bear, will be available for guests to purchase exclusively at Hershey's Chocolate World while supplies last.

- Milton's Chocolate Caramel Milkshake (PA & TSQ): Chocolate ice cream blended with chocolate milk and Hershey's Caramel Syrup, topped with whipped cream, a sprinkle of flaky sea salt, an extra drizzle of Hershey's Caramel Syrup, and a Hershey's Caramel.

- The Milton Cocktail (PA Only): Salted caramel vodka, coffee liqueur, and Hershey's Caramel Syrup blended with milk and served frothy, paired with a THX Exclusive Twisted Caramel. Available for guests 21+, with a non-alcoholic mocktail option also available.

- Hershey's Chocolate House | Nov. – Jan |: The beloved Hershey's Chocolate World tradition returns with the sweetest house in town inspired by one of Milton Hershey's original candy shops decorated entirely with Hershey's chocolate and candy and supporting the Children's Miracle Network.

- Milton Hershey's Caramels: Inspired by Milton's original 1894 recipe, Milton Hershey's Caramels are a soft, chewy and timeless treat that make every day a little extra decadent. Available in 12 oz pouches.

Q: Is there any new merchandise this holiday season?

A: Hershey's Chocolate World is celebrating the holiday season with exclusive, limited-time merchandise perfect for gifting and collecting.

- Exclusive Merchandise | Nov – Sold Out |: Guests can shop new seasonal merchandise, including the Our Cupcake Saves Christmas book, Holiday Hershey's Kisses Light-Up Necklace, cozy blanket hoodies, and foodie plush. New York guests can also find an NYC-specific plush launching exclusively at the Times Square store.

Q: What treats are being offered this holiday season?   

A: Hershey's Chocolate World is celebrating the season with a festive lineup of limited-time holiday treats inspired by classic holiday flavors, available exclusively at the attraction's flagship location.

- Hershey's Almond Cluster Big Cookie (PA): A rich chocolate cookie filled with crunchy almonds, topped with flaky sea salt, Hershey's Caramel Syrup, and Hershey's Almond Clusters.

- Hershey's Kisses Strawberry Sugar Cookie Cheesecake (PA): Creamy strawberry cheesecake on a graham cracker crust, topped with Bettercreme icing, sugar cookie crumbs, and fresh strawberries, then finished with Strawberry Sugar Cookie Hershey's Kisses.

- KIT KAT® Santa Mousse Parfait: Chocolate mousse topped with Bettercreme icing and chopped KIT KAT® pieces, finished with a festive KIT KAT® Santa bar.

- Additional Treats: Guests can enjoy Snickerdoodle Mini Cakes, Hershey's Branded Macarons, Hershey's Dipped Confections, Peppermint Fudge Brownies, and more.

Q: What seasonal sips are available?  

A: Guests can enjoy a variety of seasonal beverages, combining classic holiday flavors with classic Hershey's brands. Some highlights include:

Milkshakes 

- Hershey's Kisses Snickerdoodle Milkshake (PA & TSQ): Creamy vanilla ice cream blended with milk, Hershey's Caramel Syrup, and a dash of cinnamon, topped with whipped cream, snickerdoodle cookie crumbs, Snickerdoodle Hershey's Kisses, and a sprinkle of cinnamon.

- York Peppermint Pattie Milkshake (PA & TSQ): Creamy vanilla ice cream blended with milk and peppermint syrup, topped with whipped cream, Hershey's Special Dark Syrup, and York Peppermint Pattie Miniatures.

Seasonal Melted Hot Chocolates

- Hershey's Affogato Mocha Melted Hot Chocolate: Our classic Hershey's Melted Hot Chocolate blended with espresso, topped with whipped cream, Hershey's Cocoa, and Hershey's Chocolate Syrup, then finished with pips of the new Hershey's Affogato Creme Filled Bar.

- Hershey's Salted Caramel Creme Melted Hot Chocolate: Our classic Hershey's Melted Hot Chocolate blended with Hershey's Caramel Syrup, topped with whipped cream, flaky sea salt, and an extra drizzle of caramel, then finished with pips of the new Hershey's Salted Caramel Creme Filled Bar.

- Hershey's S'mores Melted Hot Chocolate: Our classic Hershey's Melted Hot Chocolate blended with toasted marshmallow syrup, topped with whipped cream, graham cracker crumbs, and Hershey's Chocolate Syrup, then finished with pips of a classic Hershey's Milk Chocolate Bar.

- KIT KAT® Peppermint Stick Melted Hot Chocolate: Our classic Hershey's Melted Hot Chocolate blended with peppermint syrup, topped with whipped cream and crushed candy canes, then finished with a piece of KIT KAT®.

Dirty Sodas and Cocktails (PA Only)

- York Peppermint Patty Dirty Soda |Launches 11/4|: Pepsi mixed with Hershey's Special Dark Syrup and peppermint syrup, topped with a layer of sweet foam for a festive finish.

- Jolly Rancher Appletini (21+): Green apple vodka, Jolly Rancher Green Apple puree, and Starry mixed together for a sweet and tart sip, garnished with assorted Jolly Rancher Ropes. Available for guests 21+.

Check out the Hershey's Chocolate World website and social channels (Instagram & TikTok) for additional information on upcoming offerings, operating hours and attraction news.

About Hershey's Chocolate World Attraction

Founded in 1973 with its flagship location in Hershey, PA, the Hershey's Chocolate World Attraction is the only place to explore Hershey's beloved brands such as Hershey's, Kisses, Reese's, and KIT KAT® 365 days a year, using all five senses.

The attraction offers a sweet world of exclusive treats and fun for the whole family, including iconic experiences such as the Hershey's Chocolate Factory Tour, Create Your Own Candy Bar, Reese's Stuff Your Cup, Hershey's largest candy store and so much more. Hershey's Chocolate World has locations globally including Hershey, PA, Times Square in New York City, Las Vegas, NV, Niagara Falls, and Singapore.

Hershey's Chocolate World is part of The Hershey Experience, the direct-to-consumer, experiential division of The Hershey Company that provides food and non-food licensing as well as a one-of-a-kind, exclusive shopping experience on shop.

- New store brings trusted tire and automotive care to Central Illinois drivers

MATTOON, Ill., Oct. 21, 2026 /PRNewswire/ -- Plaza Tire Service has opened a new location at 1304 Fort Worth Way in Mattoon, providing area drivers with a convenient new destination for tires, preventive maintenance and automotive repair services.

Situated near the city's primary retail corridor and just minutes from Interstate 57, the new store is well-positioned to serve local residents, commuters and travelers throughout Coles County and the surrounding Central Illinois region. The location also strengthens connectivity across Plaza Tire Service's existing network of stores, providing customers with another convenient option for trusted automotive care close to home.

Customers can shop from an extensive inventory of leading tire brands while also accessing a full range of vehicle services, including oil changes, brake service, batteries, alignments, steering and suspension repair, and other routine maintenance needs.

Known for its Price Match Guarantee and signature 4 Tires in 1 Hour Guarantee, Plaza Tire Service delivers the combination of selection, convenience and value drivers expect when purchasing tires. With a broad in-stock inventory available for same-day installation, customers can quickly find the right solution and get back on the road with confidence.

"We're excited to bring Plaza Tire Service to Mattoon and introduce more drivers to the convenience, value and trusted service that have defined our brand for more than 60 years," said Rob Kingery, Regional Vice President, Sun Auto Tire & Service. "This location allows us to serve the community with the tire expertise, same-day service and comprehensive automotive care that customers have come to expect from Plaza Tire Service."

For more than 60 years, Plaza Tire Service has built its reputation on delivering trusted automotive care and an outstanding customer experience. Today, Plaza locations maintain thousands of customer reviews across the Midwest, reflecting the company's commitment to quality service, convenience and customer satisfaction. The new Mattoon store is proud to continue that tradition for drivers throughout Coles County and the surrounding region.

About Sun Auto Tire & Service and the Sun Auto Network

Sun Auto Tire & Service owns and operates more than 600 tire and service centers across the United States. Together, these company-owned locations form the Sun Auto Network — delivering a consistent guest experience built on a Driver Commitment to Clarity, Confidence and Customer Care.

As one of the nation's largest independent tire and automotive service providers, Sun Auto invests in the technology, training and resources that power each store's success. Whether it's routine maintenance or major repairs, Sun Auto helps drivers stay confident behind the wheel — while supporting the communities they call home.

Drive Confidently. Learn more at Our Network - Sun.Auto

SOURCE Sun Auto Tire & Service, Inc.

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These initiatives reflect Axon Vision's strategic focus on the United States—the world's largest defense market—and build on the Company's existing U.S. operating presence and growing engagement with the U.S. defense ecosystem, including its strategic collaboration with Leonardo DRS and participation in multiple U.S. defense programs and technology initiatives. Together, they are designed to strengthen customer engagement, strategic partnerships, business development, and the Company's ability to support U.S. customers, defense partners, and prime contractors, while supporting its long-term expansion in the United States.

Axon Vision Strategic Advisory Board comprises three founding members: General John H. Tilelli (Ret.), former Vice Chief of Staff of the U.S. Army; Lieutenant General Ray Palumbo (Ret.), former senior leader within U.S. Army Special Operations, JSOC, and the Department of Defense; and Mike Fleming, former Director of the U.S. Army International Technology Center–Mediterranean (ITC-MED). The Board will provide strategic guidance on U.S. market development, customer engagement, technology transition, product strategy, and long-term business growth, bringing collective expertise spanning operational military leadership, defense intelligence, acquisition, technology transition, and the defense industry.

General John H. Tilelli (Ret.) said: "I am honored to be asked to join Axon-Vision's U.S. Strategic Advisory Board. Axon-Vision provides leading-edge technology to warfighters in a complex, AI-driven battlefield. I look forward to helping them expand their U.S. presence and deliver needed technology to the warrior."

Lieutenant General Ray Palumbo (Ret.) said: "Axon-Vision's advanced electro-optical, AI-enabled, and edge-computing capabilities can help address demanding operational requirements for U.S. and allied defense and security customers. I look forward to helping the company build enduring customer and partner relationships and deliver mission-relevant technology at scale."

Mike Fleming said: "I've watched Axon Vision's technology mature over the past eight years, and it's remarkable to see how far it's come. I'm looking forward to seeing what the team achieves next as they grow their presence across the U.S. defense market."

Ido Rozenberg, Co-Founder and Chief Technology Officer of Axon Vision, said: "The United States represents the largest and most strategically important defense market in the world. As part of our expanded presence in this market, I relocated to the U.S. to lead the Company's technology and business activities, enabling closer collaboration with customers and partners, a deeper understanding of evolving operational needs, and faster adaptation of our solutions to those requirements. Our objective is not simply to expand our presence, but to establish the relationships, capabilities, and local execution required to become a trusted long-term partner within the U.S. defense ecosystem."

For further information, visit www.axon-vision.com

SOURCE Axon Vision

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The iconic brands unite for the first time to bring the Make-Your-Own Experience to Hard Rock Cafe's Piccadilly Circus location beginning Oct. 26

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ST. LOUIS, Oct. 21, 2026 /PRNewswire/ -- Build-A-Bear Workshop®, the beloved global retailtainment brand known for its interactive Make-Your-Own furry friend experience, today announced a new partnership with Hard Rock Cafe® that will bring the Build-A-Bear experience to Hard Rock Cafe Piccadilly Circus in London beginning Oct. 26. Located in one of the city's most recognizable entertainment and tourism destinations, the store will introduce guests from around the world to the unique Build-A-Bear experience inside one of Hard Rock's most iconic venues.

Marking the first retail partnership of its kind for Hard Rock Cafe, the new location combines two globally recognized brands known for creating memorable experiences for guests around the world. This partnership will introduce visitors to Build-A-Bear's signature Make-Your-Own furry friend experience, where guests can build their own furry friends to dine with at Hard Rock Cafe.

"This collaboration represents the coming together of two brands built on creating unforgettable memories," says Chris Hurt, Chief Executive Officer of Build-A-Bear Workshop. "By combining Build-A-Bear's interactive experience with the energy and global appeal of Hard Rock Cafe, we're creating a one-of-a-kind destination in the heart of London that will inspire connection, self-expression and fun for guests of all ages."

"Piccadilly Circus welcomes millions of visitors from around the world each year, making it the perfect setting for this exciting collaboration," said Eric Martino, President of Hard Rock Cafe & Retail. "By bringing Build-A-Bear's beloved interactive experience into our Cafe, we're creating another memorable reason for families, travelers, and fans to visit, explore, and make lasting memories together."

To commemorate the exciting partnership between Build-A-Bear and Hard Rock Cafe London, guests can dress their bears in miniature versions of Hard Rock's most iconic apparel. The collection features authentic replicas of the legendary Hard Rock Cafe London Classic Tee and Hoodie, inspired by the brand's top-selling and globally recognized merchandise.

Adding to the collectability of the collaboration, guests can also purchase a special commemorative pin set created exclusively for the partnership. The collectible includes a traditional collector pin alongside a uniquely designed bear-sized companion pin, allowing both bear owners and collectors to celebrate this memorable collaboration together.

The partnership reflects Build-A-Bear's continued growth through destination retail experiences and strategic collaborations that expand the brand's reach while delivering unique ways for guests to engage with the company. The exclusive collection brings together two beloved brands through iconic fashion, collectible keepsakes, and a shared spirit of self-expression and individuality.

The new experience is expected to appeal to a wide range of guests, from local families and international travelers to music enthusiasts, collectors, and longtime Build-A-Bear fans. The location may also feature exclusive offerings and partnership opportunities developed specifically for the London destination.

The location's hours of operation are Mon-Fri 9 a.m. - 10 p.m., Sat 9 a.m. - 11 p.m., Sun 9 a.m. - 10 p.m.

About Build‑A‑Bear Workshop, Inc.

Founded in 1997, Build‑A‑Bear is a leading global retailtainment brand on a mission to add a little more heart to life. At Build-A-Bear, guests are invited to create personalized furry friends through a unique stuffing, dressing, accessorizing, and naming process, accentuated by a memorable "heart ceremony" that creates moments of connection for people of all ages.

Over the years, Build‑A‑Bear has grown into a multi‑generational phenomenon, positioned at the intersection of pop‑culture trends. Beyond its signature retail experience, the brand also offers pre‑stuffed plush, gifting, partnerships with best‑in‑class licensed and collectible characters, and original storytelling through Build‑A‑Bear Entertainment, LLC. Build‑A‑Bear's current brand platform and message, "The Stuff You Love," crosses ages and cultures while celebrating nearly 30 years of helping people mark life's meaningful moments.

Today, Build‑A‑Bear operates more than 650 company-owned, partner-operated and franchise experience locations across more than 30 countries, complemented by buildabear.com. Build‑A‑Bear Workshop, Inc. (NYSE: BBW) reported $529.8 million in total revenues for fiscal 2025, representing the company's 5th consecutive year of record results. Learn more at the Investor Relations section of buildabear.com.

About Hard Rock®

Hard Rock International (HRI) is one of the most globally recognized companies with venues in nearly 75 countries spanning more than 300 locations, including owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Venues and Cafes. Beginning with an Eric Clapton guitar, Hard Rock owns the world's largest and most valuable collection of authentic music memorabilia with more than 88,000 pieces displayed at locations around the globe. The Unity by Hard Rock™ global loyalty program rewards members for doing the things they love across participating properties. In addition, Hard Rock Digital spotlights the sports betting and iGaming experience with products remixed in the spirit of Hard Rock for players worldwide. HRI has received numerous industry and destination awards across the travel, hospitality, gaming, entertainment and food & beverage sectors. HRI currently holds investment grades from primary investment-grade rating agencies: S&P Global Ratings (BBB-) and Fitch Ratings (BBB). For more information on Hard Rock International, www.hardrock.com or shop.hardrock.com.

SOURCE Build-A-Bear Workshop

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EMRG Media Releases Its 2026 Guide to the Best Corporate Holiday Party Venues in New York City

New 20-venue guide draws on EMRG Media's firsthand event production experience, compares guest capacities, and helps companies navigate NYC's competitive holiday booking season.

- EMRG Media has published a 20-venue planning guide to corporate holiday party venues in New York City, drawing on its experience producing events at many of the featured locations.

- The guide publishes seated dinner and standing reception capacities side by side for selected venues, helping companies understand which spaces fit their guest lists and event formats.

- EMRG Media recommends beginning the venue search six to twelve months ahead of December celebrations, particularly for popular Thursday and Friday evenings.

NEW YORK, Oct. 21, 2026 /PRNewswire/ -- EMRG Media today released its 2026 planning guide to the best corporate holiday party venues in New York City, covering 20 spaces across Manhattan and Brooklyn. Drawing on the company's firsthand event production experience, the guide helps corporate event planners compare venues, evaluate guest capacities, and choose the right setting for their year-end celebrations. The full guide is published at https://www.emrgmedia.com/20-best-corporate-holiday-party-venues-in-nyc-for-2026/.

EMRG Media Built the Corporate Holiday Party Venue Guide From Rooms It Has Worked In

The guide features immersive nightlife spaces, grand ballrooms, rooftops, waterfront settings, and entertainment-driven rooms suited to different guest counts, event formats, and budgets.

EMRG Media has produced more than 1,100 events in New York City since 2001 and has firsthand production experience at many featured venues. The company is the exclusive event producer for NEBULA and The Amber Room.

EMRG Media Publishes Capacity Data Companies Cannot Easily Compare

Seated dinner and standing reception capacities can differ significantly. Stages, dance floors, bars, and food stations can further reduce usable space.

The guide lists published seated dinner and cocktail reception capacities side by side for selected venues, helping companies compare spaces before scheduling tours or requesting proposals.

"Most companies pick a venue off a photo and find out later it does not work for the night they planned," said Erica Maurer, Partner and Co-Founder of EMRG Media. "A reception number and a seated dinner number are two completely different rooms. We put both in one place so nobody books blind."

EMRG Media Recommends Booking December Dates Well in Advance

Prime Thursday and Friday evenings in December are among NYC's most sought-after corporate holiday party dates. EMRG Media recommends beginning venue searches six to twelve months in advance, especially for large celebrations.

Companies booking closer to December may find more flexibility with Monday through Wednesday evenings, alternative dates, or different event formats.

The guide also addresses costs beyond venue rental and food and beverage minimums.

Frequently Asked Questions

What are the best corporate holiday party venues in New York City?

EMRG Media's 2026 guide features 20 corporate holiday party venues across Manhattan and Brooklyn, including NEBULA, HK Hall, City Winery at Pier 57, Marquee New York, Capitale, and Guastavino's. The guide includes venue descriptions, event recommendations, and selected seated dinner and reception capacity comparisons. The full guide is available here.

How far in advance should a company book a holiday party in NYC?

EMRG Media recommends beginning the venue search six to twelve months ahead of December celebrations. Prime Thursday and Friday dates are especially competitive, while companies booking closer to the holidays may find more flexibility with weekday events.

Who plans corporate holiday parties in New York City?

EMRG Media plans and produces corporate holiday parties throughout New York City, providing venue sourcing, catering, entertainment, design, production, and on-site execution through one coordinated team. The company has produced more than 1,100 events since 2001.

Read EMRG Media's full 2026 Guide to the Best Corporate Holiday Party Venues in New York City.

About EMRG Media

EMRG Media is a New York City-based corporate event planning and production company with 25 years of experience and more than 1,100 events produced for Fortune 500 companies and leading global brands, including Google, Goldman Sachs, JPMorgan, Netflix, Bloomberg, LVMH, and Condé Nast. EMRG Media also produces The Event Planner Expo and The Event Industry Power 50.

Media Contact

Jessica Stewart

VP of Marketing

917-940-5239

[email protected]

SOURCE EMRG Media

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All-Inclusive by Marriott Bonvoy Invites Travelers to Experience the Magic of Día de Muertos Across Mexico

MIAMI, Oct. 21, 2026 /PRNewswire/ -- As Día de Muertos approaches, travelers seeking a memorable last-minute escape can experience one of Mexico's most cherished traditions through immersive celebrations at All-Inclusive by Marriott Bonvoy resorts across the country. From ancient Mayan rituals in the Yucatán Peninsula to vibrant festivities in Los Cabos, Riviera Nayarit, and Cancun, each resort offers a unique way to discover the culture, flavors, music, and traditions that make Día de Muertos one of Mexico's most meaningful and unforgettable celebrations.

Wellness and Mayan Traditions in Isla Mujeres

At Almare, a Luxury Collection Resort, Isla Mujeres, Adult All-Inclusive, guests are invited to discover Hanal Pixán, the Mayan celebration honoring loved ones who have passed and celebrating the enduring connection between generations.

Throughout the festivities, the resort will bring this centuries-old tradition to life through curated cultural programming, including traditional culinary experiences, storytelling, local rituals, and immersive activities inspired by the customs of the Yucatán Peninsula. Wellness moments like a cold plunge, a scrub workshop, and a sound bath are included, while culinary moments such as sugar-skull making, a Day of the Dead bread-baking workshop, and tamal preparation are just a few of the offerings.

A Traditional Celebration in the Heart of Cancun

At Marriott Cancun, An All-Inclusive Resort, guests can experience an evening dedicated to Mexican heritage on November 1 at Casa Madre Restaurant.

The celebration will feature a traditional Hanal Pixán ceremony, followed by a colorful parade with mojigangas and Catrinas, creating a festive atmosphere that combines culture, gastronomy, and entertainment. Designed as a gathering for families and friends, the event honors the traditions that have made Día de Muertos one of Mexico's most beloved celebrations.

Family Fun the Mexican Way in Riviera Nayarit

Families visiting Delta Hotels by Marriott Riviera Nayarit, An All-Inclusive Resort can immerse themselves in Día de Muertos through interactive activities designed for all ages.

Younger guests can participate in sugar-skull decorating workshops, jewelry-box crafting, and arts-and-crafts activities inspired by the holiday, while evening programming includes movie nights, live music, and karaoke. The resort's celebration provides families with an engaging introduction to the traditions, flavors, and artistry associated with the celebration.

An Enchanted Celebration in Los Cabos

Overlooking the Sea of Cortez, Hacienda del Mar Los Cabos, An Autograph Collection All-Inclusive Resort invites guests to experience its Enchanted Day of the Dead Celebration, where Mexican traditions meet the natural beauty of Los Cabos.

The experience features festive décor, traditional altars, live entertainment, authentic cuisine, and cultural elements inspired by the spirit of remembrance that defines the holiday. Guests can also indulge in seasonal specialties, including Pan de Muerto-inspired culinary offerings that pay tribute to the flavors of the season.

Día de Muertos Comes to Life in Riviera Maya

At Royalton Splash Riviera Cancun, An Autograph Collection All-Inclusive Resort, families can engage with the traditions of Día de Muertos through interactive experiences designed for guests of all ages.

Children can participate in Kids Club workshops where they can create their own altars, paint Catrinas, and learn about the symbolism behind the holiday. Throughout the resort, face painting, themed pool activities, traditional music, colorful décor, and cultural entertainment create a festive atmosphere. Guests can also savor classic seasonal favorites including Pan de Muerto, tamales, atole, and other traditional Mexican specialties.

At Paraiso de la Bonita, a Luxury Collection Resort, Riviera Maya, Adult All-Inclusive, guests can experience a more intimate expression of the holiday through thoughtfully curated cultural and culinary experiences.

Beautiful altars adorned with cempasúchil flowers serve as the centerpiece of the celebration, showcasing the artistry and symbolism that define Día de Muertos. Guests can also enjoy chef-led culinary creations inspired by traditional seasonal flavors, while live entertainment and specialty programming at the Piano Bar provide an elegant tribute to Mexican culture.

One of the Best Times to Visit Mexico

More than a holiday, Día de Muertos is a celebration of life, memory, and connection. For travelers, it also offers a unique opportunity to experience Mexico through its traditions, cuisine, music, and local customs.

With celebrations taking place throughout late October and early November, the portfolio of All-Inclusive by Marriott Bonvoy provides distinctive ways to experience this iconic cultural tradition across some of Mexico's most sought-after destinations. Travelers looking for a last-minute fall escape are encouraged to book soon, as demand for Día de Muertos travel experiences continues to grow during one of the country's most vibrant and meaningful seasons. For reservations, visit All-Inclusive by Marriott Bonvoy.

About All-Inclusive by Marriott Bonvoy

Encompassing nine leading brands, All-Inclusive by Marriott Bonvoy is Marriott International's all-inclusive platform, offering unparalleled amenities, diverse culinary options, and endless experiences for all ages, and tailored for each brand. The growing portfolio of more than 30 immersive getaways in spectacular destinations includes The Westin Reserva Conchal, an All-Inclusive Golf Resort & Spa in Costa Rica, and Almare, a Luxury Collection Resort, Isla Mujeres, Adult All-Inclusive in Mexico. All-Inclusive by Marriott Bonvoy is proud to participate in Marriott Bonvoy, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments™, and unparalleled benefits including free nights and Elite status recognition. To enroll for free or for more information about the program, visit marriottbonvoy.com.

SOURCE Marriott International

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RCU launches 2026-2027 Archaeology Season across AlUla and Khaybar

- Saudi and international teams advance long-term research into north-west Arabia's human history, from prehistoric landscapes and ancient kingdoms to oasis life, pilgrimage routes and heritage conservation

- The season builds on previous discoveries while strengthening Saudi capability in archaeology, field research, digital documentation and heritage interpretation

ALULA, Saudi Arabia, Oct. 21, 2026 /PRNewswire/ -- The Royal Commission for AlUla has launched the latest phase of its 2026–2027 Archaeology Season, bringing together Saudi and international teams to advance long-term archaeological research across AlUla and Khaybar.

Building on the momentum of previous seasons, this year's programme continues RCU's work to study, document, conserve and interpret one of north-west Arabia's most significant archaeological landscapes. The season brings together a broad programme of fieldwork, specialist research, digital documentation and community engagement across AlUla and Khaybar, supporting deeper understanding of the region's human history and its role within the ancient world.

The programme reflects the growing maturity of RCU's archaeology work. As missions return to the field, researchers are moving from individual discoveries into deeper scientific analysis, connecting evidence across periods, sites and disciplines to build a richer understanding of how people lived in, moved through and shaped the landscapes of AlUla and Khaybar over millennia.

This season's work is structured around key research themes, including early human presence and prehistory; ancient kingdoms and oasis societies; routes and pilgrimage; environmental history and water management; inscriptions and written heritage; material culture and subsistence; conservation; and digital documentation.

At Hegra, teams are continuing survey, excavation and specialist studies of the settlement centre and ancient oasis, including material linked to flora, fauna and small finds. This work aims to deepen understanding of life at the site across multiple periods and to support the wider interpretation of Hegra's archaeological landscape.

In Dadan, the second phase of the Dadan Archaeological Project is building on the results of the previous five-year mission. Current work is focused on further excavation and study of funerary and residential areas, helping researchers better understand the development, use and reuse of one of AlUla's most important ancient centres.

In Khaybar, continuing and new research is examining the oasis across different periods. This includes excavation of the major Neolithic site of Al-Maṭḥana, alongside studies of sedimentary archives, palaeoenvironments and human societies from late prehistory through the Islamic period. Together, these missions are helping researchers understand the relationship between natural resources, human presence and cultural change in one of the region's most important oasis landscapes.

The Pilgrimage Routes in South AlUla project is continuing work on forts and railway stations, while surveying more than 100 km between AlBadai' and Zumurrud forts to trace north-south routes of travel in Islamic and earlier periods. This research is helping to clarify how people, goods and ideas moved across the region through networks of travel, trade and pilgrimage.

The AlUla Inscriptions Corpus Analysis Project, in collaboration with Ghent University, is continuing work to translate, study and contextualise inscriptions recorded across AlUla. The project supports access to one of the region's most important bodies of written heritage, building on AlUla's record of more than 25,000 inscriptions and contributing to future research through the development of an online database.

Specialist studies are also expanding understanding of daily life and environmental history. Research into animal remains, ceramics, qanat water systems and material from Tell Saq is helping archaeologists move from field discovery into deeper analysis of diet, production, exchange, ritual practice, oasis water management and material culture.

The season also reflects RCU's commitment to developing Saudi capability in archaeology and heritage research. Through fieldwork, laboratory work, specialist studies, digital documentation, community engagement and collaboration with leading international institutions, the programme supports knowledge transfer and helps develop the next generation of Saudi archaeologists, researchers and heritage professionals.

A community engagement workshop will also introduce participants, including teachers, students, Rawis and rangers, to AlUla's heritage through practical activities, museum and laboratory experiences, and site visits, helping connect archaeological research with local knowledge and public engagement.

Dr Abdulrahman Alsuhaibani, Vice President of Culture at RCU, said:

"AlUla and Khaybar continue to reveal the depth and diversity of north-west Arabia's human history. Through sustained archaeological research, RCU is advancing knowledge of the region's ancient landscapes, routes, oases and kingdoms, while strengthening Saudi Arabia's contribution to global archaeological understanding. This season is also an important opportunity to build national capability, support Saudi talent, and ensure that the knowledge generated through research informs how AlUla's heritage is conserved, interpreted and shared with the world."

Dr Rebecca Foote, Director of Archaeology and Cultural Heritage Research at RCU, said:

"The value of this season lies in continuity. Returning to the field allows teams to test new evidence, refine chronologies and connect discoveries from individual sites to wider questions about movement, climate, exchange, food production, belief and long-term cultural change. Across AlUla and Khaybar, archaeology is revealing north-west Arabia as an active and connected landscape, shaped over millennia by movement, exchange, environmental change and human innovation."

The research programme also supports how AlUla's heritage is interpreted and shared with the public. Findings from archaeological missions inform exhibitions, site interpretation, Rawi storytelling, cultural programming and public-facing heritage experiences, helping visitors engage with AlUla's heritage through evidence-based narratives.

RCU's long-term archaeology programme forms part of its wider commitment to preserving AlUla's cultural heritage, investing in knowledge, strengthening national capabilities and positioning north-west Arabia as a major centre for archaeological research, cultural exchange and heritage-led development.

SOURCE The Royal Commission for AlUla

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WILMINGTON, N.C., Oct. 21, 2026 /PRNewswire/ -- Vantaca, an AI-first technology company purpose-built for community association management, announced the successful go-live of Berkshire, an enterprise community management company headquartered in College Station, Texas. Berkshire now operates on Vantaca's full platform across 83 associations and nearly 14,000 doors, with HOAi, Lockbox, and Vantaca Pay deployed from day one, the latest move in Berkshire's ongoing push to stay ahead of what community management can be.

The September 1 go-live marks the culmination of what both teams describe as one of the most collaborative implementations in recent memory. Berkshire's leadership made the platform transition a company-wide priority, investing significant operational focus to ensure a seamless experience for the communities they serve. The result: a clean launch with no disruption to homeowners, boards, or day-to-day operations.

"We knew what was at stake for our communities, and our entire team rallied around making this implementation a success," said Suzan Reed, HOA Director at Berkshire. "Vantaca gives us the tools to deliver the kind of transparency and responsiveness our boards and homeowners expect. This is about raising the standard of service across every one of our associations and building the infrastructure we'll need for the communities we haven't added yet."

A Platform Built for Scale

With nearly 14K doors under management and a 20-person team, Berkshire represents the kind of high-capacity operation where technology decisions have an outsized impact on both efficiency and service quality. Rather than wait for growing pains to force the issue, Berkshire's leadership chose to get ahead of them, selecting Vantaca to bring their entire suite of offerings together in one connected system that allows a lean team to contribute more as the portfolio grows.

Berkshire's deployment includes HOAi, Vantaca's agentic AI infrastructure that enables the team to automate routine operational tasks and focus their expertise on the high-value work that strengthens communities; Lockbox, which accelerates cash application through automated payment processing and reduces manual reconciliation, giving the accounting team faster access to accurate financial data; and Vantaca Pay, integrated digital payments offering homeowners convenient, modern options to manage their assessments, improving collection rates and reducing friction for residents and staff alike.

Implementation as Partnership

Berkshire's implementation stood out for the depth of collaboration between the two organizations. Berkshire's team arrived with clear operational priorities and a commitment to making the transition work. That level of investment from the client team, combined with Vantaca's structured implementation methodology, produced a go-live with zero operational disruption.

Post-launch, the partnership has continued with the same intensity. Vantaca's post-go-live support team remains engaged with Berkshire as they optimize workflows and unlock the full capabilities of the platform across their portfolio.

"Berkshire's team set the standard for what a collaborative implementation looks like," said Tom Arnett, Chief Operating Officer, Vantaca. "They came in focused, prepared, and fully committed to their communities. When both sides invest at that level, the result speaks for itself: a clean go-live, and a management company positioning itself to lead the next era of community management."

About Vantaca

Vantaca is an AI-first technology company purpose-built for community association management. Serving more than 550 management companies representing over 6.5 million doors across the United States, Vantaca combines intelligent automation, integrated payments, and resident-facing features to elevate community living. Recognized on the Inc. 5000 list for five consecutive years, Vantaca is uniquely positioned to lead the modernization of community management through operational excellence, agentic AI, and an expanding ecosystem connecting management companies, residents, vendors, and boards.

For more information, visit vantaca.com.

Media Contact:

Ryan Kelly

PR and Communications Director, Vantaca

732.770.5942 | [email protected]

SOURCE Vantaca LLC

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Ed Bassmaster and his famous cast of characters debut on Vizio WatchFree+ September 30

New episodes to be featured alongside over 100 episodes of library content

LOS ANGELES, Oct. 21, 2026 /PRNewswire/ -- Cineverse (Nasdaq: CNVS), an entertainment technology company and studio, and Witz Comedy Network today announced its new streaming channel, The Ed Bassmaster Channel.

Now on Vizio WatchFree+, Ed Bassmaster makes the jump from YouTube to streaming with a series that features the cast of characters that his online subscribers have come to know. This includes Witz Comedy Network's The Ed Bassmaster Show, featuring new weekly episodes with pranks, characters, and wild stories from interviews with some of Ed's favorite collaborators.

The Channel includes gags and sketches from some of Ed's classic characters: Always Teste, Mumbles, Chip Diamond, Skippy, Emilio and more! Fans and viewers will enjoy a format that can only be described as Saturday Night Live meets Jackass, meets Candid Camera. The Ed Bassmaster Show also features interviews with Steve-O, Trailer Trash Tammy, Jen Smith, Andy Molinakis, Paige Ginn, with more to come.

Said Bassmaster: "I'm excited to be teaming up with Cineverse, Witz, and Vizio WatchFree+ to showcase some of my newest content with my fans and the platform's already massive audience. Expect to see more 'PSH!,' 'JUST LOOK AT IT,' 'NOT ON YOUR WORST DAY, PAL,' and of course 'BARTLEDOO.' Most of all I want to keep bringing my brand of humor to a great platform."

Witz Comedy Network will also be providing the channel with exclusive content from their library and Ed's collaborators. "Part of Ed's vision for this project is to showcase the next generation of creators he loves and continue to add a variety of new content from Ed, including new characters, going on the road with Ed and a look into his live standup shows," said Witz Comedy Network's founding partner Cris Italia.

About Ed Bassmaster

Ed Bassmaster is a comedian, content creator, and prankster best known for his wildly popular YouTube channel, where he brings an eccentric cast of characters to life. Born and raised in Philadelphia, Ed developed a love for comedy at an early age, drawing inspiration from classic pranksters and observational humor.

In 2006, he launched his YouTube channel, quickly gaining a loyal following with his offbeat sketches, hidden camera pranks, and hilarious character-driven videos. Over the years, he has amassed over 2.8 million subscribers and hundreds of millions of views, making him one of the internet's most recognizable pranksters. His iconic personas—such as Skippy, Teste, Mumbles, Bushman, and the "Would You Look at That" guy—have become viral sensations, with fans quoting his catchphrases worldwide.

Ed's success on YouTube led to mainstream recognition, including appearances on major TV networks and his own reality-comedy series, The Ed Bassmaster Show on CMT. He has collaborated with brands, fellow comedians, and social media stars, cementing his place as a pioneer in digital comedy.

About Cineverse

Cineverse (Nasdaq: CNVS) is an entertainment technology company and studio. Fiercely innovative and independent, Cineverse develops and invests in technology and content that drives the future of the industry. Core to its business is Matchpoint® – a growing tech ecosystem designed to prepare, distribute, monetize, and continuously improve content across any platform. Matchpoint helps studios large and small operate at scale and improve performance and efficiency in an increasingly fragmented distribution environment. Additionally, Cineverse distributes a vast library of premium films, series, and podcasts, across theatrical, home entertainment, and streaming; operates dozens of digital properties that super serve passionate fandoms around the world; and works with leading brands to connect them with audiences they value. From award-winning technology to the highest-grossing unrated film in U.S. history, Cineverse has created a playbook that marries tech and content to redefine the next era of entertainment. For more information, visit cineverse.com.

About Witz Comedy Network

Witz Comedy Network is a digital studio creating content for its fast channel, AVOD/SVOD library, and podcast platform. Founded and operated by the same team that brought you The Stand Comedy Club. For a decade and a half, The Stand has been a staple of the New York comedy scene by hosting A-list comedians and becoming a home to the genre's funniest performers as well as the best comedy fans. Headed up by brothers Cris Italia, Paul Italia, and Patrick Milligan, The Stand also operates a management and production company, representing some of the best names in comedy while producing for TV and film. Due to their success at The Stand, they were tapped as stand-up comedy bookers for The Tonight Show Starring Jimmy Fallon in 2015 and have collaborated with Just for Laughs and SXSW festivals. Their produced comedy specials and series have been featured on HBO, Netflix, Tubi, Showtime, among many other streamers and on-demand platforms. The Stand created Witz Comedy Network to deliver an elevated experience for comedy fans. Witz can be found as a FAST Channel on most platforms. Witz's library is distributed on Amazon, LG, Xumo, Plex and many more.

Investor Contact:

Julie Milstead

[email protected]

Media Contact:

The Lippin Group for Cineverse

[email protected]

SOURCE Cineverse Corp.

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