By Editor , 29 September 2026
Study: 8,353 Families Say Trust, Not Appeals, Drives College Giving

Austin, Texas – – September 29, 2026 -- A new national study of 8,353 family members across 77 colleges and universities finds that philanthropic giving is driven primarily by trust and visible student success rather than direct fundraising appeals. Encoura and CampusESP jointly released the findings from "Drivers of Family Giving: The 2026 National Study," based on data collected in May 2026 through CampusESP's family engagement platform.

By Editor , 15 September 2026
Encoura Report: Non-'Big Five' Majors Need Clearer Outcomes Data

Boston – September 15, 2026 -- Encoura has published a new analysis showing that academic fields outside higher education's most popular majors are drawing sustained student interest but lack the outcomes visibility needed to compete for enrollment. The Eduventures Admitted Student 2026 Trend Report, titled "Beyond the Big Five: Exploring Majors Outside the Mainstream," draws on more than 42,000 responses collected over three years through Eduventures Admitted Student Research.