Altdorf – September 11, 2026 -- HYLA has launched a redesigned corporate identity built around a simplified logo and a female-focused visual strategy, aiming to boost brand recognition across its 80-country distribution network.

New Logo Simplifies Wordmark and Frog Icon

The updated HYLA logo pairs a clearer wordmark with a redesigned stylized frog head, developed by two agencies over a 16-month period. The company has already applied the new identity to its international website.