Point Pleasant, N.J. – September 30, 2026 -- Paladone WeCool has appointed Matthew Lauderbach as Product Development Director, bringing more than 25 years of toy design experience to the company's US operations.

Lauderbach brings leadership experience from Fisher-Price, Spin Master and Just Play

Lauderbach's career spans leadership roles at Fisher-Price, Spin Master, Skip Hop and Just Play, with expertise covering concept creation, design management, engineering and commercialization.