Hurricane, Utah – September 24, 2026 -- 3W Auto-life will serve as the exclusive title sponsor of the Level 4 West Rim Lite trail at the 11th Annual Monster Energy Trail Hero Event, running Sept. 28 to Oct. 3 in Hurricane, Utah, at Sand Hollow's red sand dunes and slickrock terrain.

The custom-fit floor mat brand will also sponsor the Level 4 Toquerville Falls Day trail and set up a booth at the Washington County Fairgrounds Vendor Show from Oct. 1 to 3, occupying a 20-by-30-foot space designated Booth D6.

Hurricane, Utah – September 24, 2026 -- Off-road electronics brand Wolfbox will run a "Blockout Challenge" at the 11th Annual Monster Energy Trail Hero Event, blocking drivers' exterior views entirely and forcing them to navigate an obstacle course using only its FlexPilot camera system. The weeklong event, powered by Greater Zion, takes place Sept. 28 through Oct. 3 in Hurricane, Utah.