Las Vegas – October 01, 2026 -- Nicotine brand LUCY has signed NBA Hall of Famer Gary Payton as the face of a new campaign challenging the dominant tobacco players in the convenience store aisle.

Las Vegas – September 24, 2026 -- Lucy Goods, Inc. has launched LUCY REVIVE, a chewing gum the company calls the first non-stimulant energy product, available now direct-to-consumer at lucy.co and on Amazon.