Poway, California – September 18, 2026 -- Burn Boot Camp announced a new partnership with rugby star Ilona Maher, who joined a live workout at the brand's Poway, California location on September 9 to train alongside local members.

Maher took part in the brand's signature 45-minute structured Camp session, a format Burn Boot Camp uses across all of its locations to build strength training routines for women.