New York – September 24, 2026 -- National Extra Virgin Olive Oil Day, marked every September 30, turns 10 this year, and Olive Oils From Spain is using the milestone to push American cooks beyond their single go-to bottle.

The campaign, dubbed a Spanish Flavor Renaissance, highlights that Spain grows more than 200 olive varieties across a production history spanning 3,000 years. Flavor profiles range from delicate green apple and almond notes to bold, peppery finishes.

Spain supplies nearly half the world's olive oil

Spain is the top global producer, accounting for close to half of worldwide supply, grown across 360 million olive trees described as the largest man-made forest on Earth. Four signature varieties define the range: the bold Picual, the sweet Arbequina, the balanced Hojiblanca, and the herbaceous Cornicabra.

Seven of the top 10 spots in last season's World's Best Olive Oils rankings went to Spanish producers, continuing a streak of more than 15 years at the top.

Many Americans still use just one oil for every dish

Teresa Pérez Millán, general manager of the Spanish Olive Oil Interprofessional, said many Americans following the Mediterranean Diet rely on a single type of extra virgin olive oil for all their cooking. She said learning that a peppery Picual or a delicate Arbequina can transform a dish gives home cooks more freedom in the kitchen.

The date lands during Hispanic Heritage Month

National Extra Virgin Olive Oil Day falls within Hispanic Heritage Month, observed September 15 through October 15. The timing follows a related milestone in New York: on September 21, 2026, a corner of West 14th Street and Eighth Avenue in Manhattan was co-named "Little Spain–La Nacional Way,