Berlin – September 09, 2026 -- TCL unveiled its "Inspiration Habitat" at IFA 2026, an immersive smart-living showcase combining next-generation displays, AI-powered appliances and sustainable energy tech under what the company calls its Screen Universe.

TCL's new Mini LED TV pushes brightness to 10,000 nits

The TCL X11L SQD-Mini LED TV delivers up to 100% BT.2020 wide color gamut and HDR peak brightness of up to 10,000 nits, according to the company. TCL also introduced the RayNeo GT Max AR Glasses, which it describes as the world's first Dolby Vision-certified AR glasses, aimed at extending premium viewing beyond the living room.

The AiMe robot and smart appliances anchor TCL's connected-home push

Through its NXTHOME ecosystem, TCL presented the AiMe Family Companion Robot, built for natural multimodal interaction and lifelike motion. The lineup also includes the FreshIN 3.0 Ultra Air Conditioner, a Free Built-in Refrigerator and the AI SuperDrum Laundry Tower P9 Ultra, covering air care, food storage and laundry.

"At IFA 2026, TCL is showing how AI and display innovation can create more intuitive, immersive and human-centered experiences," said Daniel Sun, CTO of TCL Industries.

TCL ties its Berlin showcase to the FIBA Women's Basketball World Cup 2026

With the tournament also taking place in Berlin during IFA, TCL built basketball-inspired fan experiences into its exhibition. The company said it is embedding the spirit of #TCLforHer across its activations, tying the event to themes of confidence and resilience in women's basketball.